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Our Work

Fortnite x Star Wars

Epic Games brought the Star Wars universe back into the Fortnite ecosystem, and we were tasked with igniting excitement across the gaming galaxy. As long-term partners of Epic Games, we were well-positioned to drive massive awareness around the latest Star Wars updates, tapping into various gaming verticals to showcase everything from thrilling battle royale moments in Fortnite to cozy, family-friendly experiences in LEGO Fortnite.

10,500,000

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Engagements

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Content Pieces

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Creators Booked

Our mission was to maximize views and engagement across four distinct beats, each highlighting different aspects of Fortnite’s evolving ecosystem: the Fortnite Ecosystem Blast, the LEGO Fortnite Adventure Pass, the LEGO Fortnite Survival/Crafting Blast, and the LEGO Fortnite Cozy Blast.

By collaborating with a wide range of creators—from Fortnite veterans to family and cozy gamers—we set out to showcase the best of the new Star Wars updates and make it the talk of the town, from Tatooine to Coruscant.

FN x Star Wars Case Study 1

Each creator brought their unique flair to the campaign, spanning platforms like TikTok and YouTube.

From Fortnite endemic players diving into the Star Wars universe to cozy gamers exploring the softer side of LEGO Fortnite, we ensured every corner of the Fortnite omniverse was covered.

The Fortnite x Star Wars campaign was a stellar success across all beats, cementing its place as a standout gaming moment.

Standout creator EpikBricks crafted a detailed Mos Eisley village and went above and beyond, generating 12 pieces of added-value content. His content alone garnered over 3.3 million views and 303,000 engagements, exemplifying the enthusiasm that creators and audiences alike brought to the campaign.

Case Study – Fortnite x Star Wars 2

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